How Tech Bros Fell in Love With Baking Bread - Eater

Understanding the Silicon Valley set’s obsession with sourdough and disrupting the 6,000-year-old craft of making bread, one crumbshot at a time

Well, this is distressing! I think you’ve seen the last of my bread posts. (I should note that I’ve been making bread since I was about 8 when my mother’s rheumatoid arthritis prevented her from doing the kneading and it fell to me.)

— Read on www.eater.com/2018/11/19/18099127/bread-silicon-valley-sourdough-tech-bros-tartine-chad-robertson